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Burton
If the girls have their Dorothy Perkins, the boys have their Burton. A fast fashion retail brand, Burton is owned by the Arcadia Group that also holds other brands like Topshop, Topman and Dorothy Perkins. This British high street, fast fashion brand was founded in 1903 in Chesterfield. Its founder, Montague Burton preempted the idea of fast fashion by allowing men to afford a full suit, ranging from jackets, waistcoats, shirts, trousers and underwear. At the time when Montague Burton died, the company is already the biggest multiple tailor in a global scale.

 


The Burton look
The company combines this element of tradition of tailoring with a more casual flair. Compared to other brands, Burton was considered as the most successful in high street menswear fashion across the Republic of Ireland and UK. In the 1980s. It has expanded its reach by creating outlets outside of Chesterfield. The Burton Look is not always about the guy with the suit and casual pants. Throughout the years, knits, t-shirts and other casual outfits have become common sightings inside the Burton store but of course, its selection of suits are still the most detailed. On their website, you can take advantage of their intuitive system by allowing customers to just provide their measurements to see what suit fits them the most.

Like most fast fashion retailers, Burton has its knack for offering their goods at very affordable prices. The cost of each product will make any man want to have a suit for each day of the week. You can look and feel like Barney Stinson every day. Speaking of celebrities, the company is notable for using celebrities for their ad campaigns. The company targets clients from 18-30 years of age so they focus on music personalities such as Trevor Nelson and Lemar. Steve Jones has also modeled for the brand's ad campaign. Sports personalities have also modeled and represented Burton.

Brands
Burton holds numerous brands offering different styles for different lifestyles. They carry the more urban sportswear brands, Drift King and Crosshatch, Ben Sherman footwear, Lambretta suits as well as sports brands and many more. The website, Burton.com holds thousands of clothing pieces available across the UK. International shipping is unfortunately not available at this point. The diversity of products and brand options make Burton a go-to store for students as well as professionals looking for quality goods at a very affordable price.

Until now, the heritage of Montague Burton still resounds on the products of Burton, the retail giant. According to the namesake founder, his goal was to create high quality clothing that can be purchased by every man since “Good Clothes develop a man's self respect” and until now, we see a lot of men taking part of that whole experience of looking dapper in jackets or suits that do not break the bank. It is still a very important aspect of the brand and with more men finding the refined look as attractive as a sporty urban guy, mixing and matching tailored clothes with urban heavy duty outfits make the Burton man a unique breed.

 
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