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Ben Sherman
Ben Sherman is a UK Based clothing company that designs shirts, accessories, shoes and suits constructed overseas and sold to retail outlets. The company was established in 1963 and the emphasized by the company was skinhead, mod, and casual to contemporary. The designs of the brand utilize the Royal Air Force roundel. In the recent years, the company has become more and more adventurous with their design aesthetics venturing to the more complex patterns on shirts with the popular Carnaby fit. The Ben Sherman clientele normally caters to men but of course, with the androgynous styles and boyfriend-borrowed, tomboy looks on womenswear, it is very possible to find really nice options for women as well.

 


The company was established by Arthur Benjamin Sugarman. He was born in Brighton and he emigrated to the US transiting from Canada. He changed his nationality to American. He later on returned to Brighton where he established his eponymous shirt company. During the 60s, Sugarman noticed that Jazz fanatics are very interested with button down shirts using Oxford cloth, something that is very similar to the Brooks Brothers Shirts as well as Hathaway and Arrow. These brands were the only importers and so they have this market to themselves. Ben Sherman was created as a reaction to this trend, creating button down shirts and colorful resort clothing that were also very popular at that time.

Ben Sherman was appealing since he did not offer just shirts. Mods understood that his work was very well constructed with a higher quality of materials. The shirts became iconic and by 1965, the shirts were also worn by the skinheads and by the 1970s, it was also adopted by those mod revivalists. The Ben Sherman look has this polished, yet urban look, a certain refinement over the saturated t-shirt and jeans clothing that have been happening in casual wear nowadays. The looks for the new season have the quintessential British appeal with edginess and quirky appeal. The brand, even after all these years maintained a strong sartorial respect for their shirts and they even established their own tailoring studio in Saville Row.

The Ben Sherman Legacy has always been about a confident man of the streets. He retains consistency in his style and keeps his wardrobe diverse but with a twist that makes him totally unique. He is also a traveler, someone who can be noticed and appreciated for retaining certain individualism, an identifiable trademark against the navy and black colors of the corporate world. He likes to walk around and look refined but just enough to blend in but still be a bit quirky. The best way to experience this is to check out the brand yourself..

The Ben Sherman website is currently under revision so if you are looking for their stuff, better go ahead and visit one of the local and international stores near you. Ben Sherman stores are located across the UK, Germany, Singapore, Japan, Philippines, Australia, US, Africa and more. Add some quirkiness to your wardrobe.

 
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